DEMO PROGRAM EVENT DETAILS

Program Name: Walmart Week 9 - AXE Non-Bilingual

 We have an exciting event coming up that we need your assistance in

Requirements: 

·         Individual to play the role of the Axe Angel who promotes the Axe line of men’s Hair products.

·         DEMOGRAPHICS OF AN “AXE ANGEL”:  Female Ages 18 – 35.  Personality should be attractive, outgoing and engaging.

·         Promotional background particularly with AXE products would be helpful, proven positive sales skills.

·         Ability to seek out our target shopper as she is roaming through the store.

·         Engage AXE shoppers in a fun, playful, flirtatious interaction that educates and encourages shoppers to purchase AXE products that day

·         Enthusiastic

·         Energetic

·         Eager to sell

Dates:  

·         3/31/2011 to 4/3/2011

        NO RESCHEDULES ALLOWED

Times:  

·         Thursday: 10:00 AM to 4:30 PM

·         Friday: 10:00 AM to 4:30 PM

·         Saturday: 10:00 AM to 4:30 PM

·         Sunday: 12:30 PM to 7:00 PM

·         6 ½ hour demo

·         Talent must take a 30 min. unpaid break

Locations:

Washington, Utah- Thursday, March 31- 10:00am- 4:30pm

Cedar City, Utah- Thursday, March 31- 10:00am- 4:30pm

Lindon, Utah- Thursday, March 31- 10:00am- 4:30pm

American Fork, Utah- Thursday, March 31- 10:00am- 4:30pm

Orem, Utah- Thursday, March 31- 10:00am- 4:30pm

Centerville, Utah- Thursday, March 31- 10:00am- 4:30pm

Saratoga Springs, Utah- Thursday, March 31- 10:00am- 4:30pm

West Valley City, Utah- Thursday, March 31- 10:00am- 4:30pm

Harrisville, Utah- Thursday, March 31- 10:00am- 4:30pm

Ephraim, Utah- Friday, April 1- 10:00am- 4:30pm

St. George, Utah- Friday, April 1- 10:00am- 4:30pm

Midvale, Utah- Saturday, April 2- 10:00am- 4:30pm

Park City, Utah- Saturday, April 2- 10:00am- 4:30pm

Rate: 

·         $15.00 per hour

·         Talent must take a 30 min. unpaid break

Event Details:

·         Talent must educate customers on the features and benefits of the products

·         Event Manual with product details and event instructions are included in event kit located at the Walmart store

·         Event manuals will be provided to you in advance of the event

Uniform: 

·         Axe Jersey, Black baby Doll Tee and Axe Satchel  will be provided on site

·         White long sleeve button up blouse/shirt

·         Black pants

·         Close toed black shoes with a back and non skid sole.  High heels not permitted

·         Professional and presentable appearance

What the rep brings:

·         Talent will not have to bring anything

Training:

·         Talent will need to review the event manual

·         Talent will need to be well versed in the selling points and product

Event Kits:

·         Event kits will be found in store  

Demonstrator Instructions:

·         Talent will roam the store in the following areas: Electronics/Music, automotive, sporting goods and men’s apparel

·         Talent will set up home base in electronics area and periodically go to cart to restock satchel

·         More detailed information will be found in the event manual.

Product Purchases:

·         Details regarding product purchases to come.

If you are interested and fit the criteria, email bookings@crazeagency.com with your:

                Name

                Age

               Locations you are interested in working (You can work multiple dates if you would like)

        If selected, we will contact you with additional info.

        We need your submission by Thursday, March 17, 12:00pm

        Craze Agency